AMAZING HAPPENS - NBA

Where is Amazing happens?

     NBA is the abbreviation of National Basketball Association.
     The league was founded in New York City, United States on June 6, 1946.
In 2004, with the team named Charlotte Bobcats joined in NBA, the total team number has reched to 30.

Team Logo


     The 30 teams of NBA are divided into two alliances---East and West alliance, Each has 15 teams.
     NBA is the first big professional Basketball tournament, represents the highest level of world Basketball, which produced a Michael Jordan, magic Johnson, Kobe Bryant, lebron James, Yao Ming, such as world star. The association altogether has 30 teams, belong to two league in the eastern conference and the western conference, while each union each consists of three division composition, each conference five teams. 30 teams of 29 branch is located in native America, another team from Toronto, Canada.
     The NBA all-star (All Star couple) "began in 1951, March 2, held once a year. The competition is bu audiences and coach choose 2010 Dallas all-star symbol.
     Cite the 24 professional basketball player (the eastern conference, the western conference every 12, of which 5 starters by fans voted to seven players on the bench bu elected the all-star team coach choose), form east and west army troop against, NBA all-star game players take turns playing, in order to fully displays the elected every player to win the game, request is not big. Therefore, the event since inception, attracted world the large crowd watching, by 2010, and held 59th all-star game, its Middle East troop win 35 times.


Media and NBA

     Media has been a vital role in the process of development of human being by recording all the amazing achievements and failures done by people. In 1973, Columbia Broadcasting System bought the 3-year rights to broadcast NBA games by $27,000,000, so that NBA games entered into TV for the first time, however it was not have the conditions to live program, we can only play the videos.

Something about NBA


     Because of NBA fascinates me, not only the passion on the pitch; I am even more amazed about the operating mechanism of NBA promoted the development of the NBA.
     Why this league could flourish for long time, why each generation could find their famous superstar in this league, the numerous of why make me feel that the operation of this league is not simple just promoted by the sportsmanship, it must have a deeper promoting force behind. Meanwhile, this makes me think of the poor CBA in China.From the pursuit of the competitive highest level to boost the maximization of commercial interests, NBA has done a perfect combination of sports and the economy.
     Perhaps CBA in China or the other basketball league in the world even enterprises can find a lot of inspiration from NBA operating mechanism.When talking about NBA, the first thing reminds people is that the passion, then wealth. The input from audience and the sponsor from company both brought enormous profits for NBA league.
     In my opinion, NBA’s success is primarily dependent on three systems:The first system I admire most is the annual draft system, NBA hold annual NBA draft in the late of June each year after the finals. NBA’s draft aims to mine new talent, so as to balance the competitive level among different teams to increase the excitement and intensity of competition, breathe into the new blood for the sustainable development of NBA league.NBA draft is divided into two rounds, selecting new players is based on kinds of predetermined rules. The front draft picks belong to the 14 teams did not enter the playoffs in the last season, and these teams will participate in a lottery to determine each team’s draft order, usually the worst teams in the last season have more chance to pick the better draft picks, the next 16 orders are for those teams entered into the playoffs last season, their draw orders are set based on their regular season’s record, worse teams among these 16 could get more front draft pick order, so the team of best regular season record has the last pick order in the list.The order of draft pick of the second round is same as the first round.
     However, each NBA teams are allowed to get any player they need from the other team at the cost of their draft rights of the second round in the player trade market. Therefore, the structure of the second round draft pick is very different from the first round as the reason of players trading. Each team must select at least one rookie in the process of the NBA Draft. Meanwhile, NBA League also prohibit any team put their future first-round picks in two consecutive years into trading to restrict the attempt of some team owners.The reasonable NBA draft system prevents the appearance of “Matthew Effect” in the management; it will not make the good team better, the bad team worse, so that the player resources could get the most rational allocation.
     So, the suspense of game attracts a large number of audience and sponsors, improving the audience ratings so that increase the total revenue.The second system is to investigate the efficiency of Players by kinds of statistics. We can seen a variety of data everywhere in the official NBA website, including single game statistics, preseason, playoffs statistics, specifically playing time, scoring, assists, rebounds, blocks, and turnover, etc., all of these statistical data are very clear. They believe the data, through identifying and measuring these data to observe the performance and level of player, and make the appropriate guidelines to make the team’s objectives could be achieved.
     We can study the NBA following aspects below to mobilize the employees the greatest enthusiasm: first of all, try to quantify the Test; secondly, to establish the appropriate assessment period; thirdly, to establish diversified performance evaluation, let staff win honor in their expert areas, like Rebound Leader, blocking leader in the NBA. Finally, to strengthen the summary and analysis of historical performance results, we can not conclude an employee by the one thing.The third system is the pay system, which reflects the perfect combination of economics and sociology. NBA’s salary management treaties are formulated and revised by the NBA’s labor dispute; it is the cornerstone of the NBA commercial.Here are some interesting terms:Salary Cap is the space of salary or payroll. In terms of the basic operation norms of league salary, any team is not allowed beyond the payroll without compensation cases.Luxury tax means teams are going to pay extra if their payroll exceeds the salary cap.
     In other words, if the team exceeds the standard of average income last year in the league, they will have to pay for their profligacy as punishment, the payment is equivalent to the luxury tax of transcend parts,Larry Bird clause is to formulate the annual wage increase of players can reach 12.5% under circumstances of the player must play for one team more than 3 years and no transfer or abandon contract during these times. In fact, this is for retaining key players.Terms of veterans is to formulate any player who play for league 10 years or more can get more pay, which is essentially a reward for loyal players.Middle-class clause and base salary clause are to solve the problem of senior players’ salary higher.Rookie clause is to limit the first-round rookies who refuse to sign the contract for threatening high payment contract.These clauses can be said the core clauses of the NBA salary management. A qualified salary system should be established on the basis of both harmonies, retain employees will reduce costs. Reasonable remuneration system will attract and motivate talented people.All is perfect; this is the results of American commercial culture penetrating in all areas. Sometimes I was thinking, we could see the fair and equal perhaps only in the business areas, so the market economy is a trend, maybe one day our country can implement real market economy, the problems we have met today can be solved.



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